Blog

We’re in the news business and the opinion business. On our blog, you will find our own news and considered opinions on the key issues in strategic communications.

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How far would you go to recycle?

Observer journalist, Andrew Purvis, investigates what happens to his used cans, bottles and paper when he puts them out for recycling. He caught up with our partner, Philip Tutt to discover where his glass bottles go. Click to read the full article, as published in The Observer on Sunday 25 January 2009.

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Is it time for the freelance team?

Looking at and talking to colleagues in larger consultancies, it’s clear that the pressure on in-house and agency teams is growing. Redundancies and recruitment freezes are everywhere just at the time when our clients need more advice and positive coverage than ever. Perhaps it’s time for bigger agencies to work more flexibly with their smaller […]

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A six-point plan for PR survival

We know businesses that market themselves through a recession come out stronger and faster, but only if that marketing is embraced by the audience and builds brand appeal. So, this year above all. Be honest with yourself; decide what makes your product or service stand out from the crowd. If you can’t think of anything, […]

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