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Lucy reflects on PR career start at 360

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I feel inspired and motivated to pursue a PR career after my three-month internship at 360 integrated PR. In this short time, I have learnt so much and been treated like a valued member of the team.

Graduating this summer with an English Literature degree, I had no prior knowledge of PR but was keen to discover more about the industry. My internship at 360 represented the perfect opportunity to develop my understanding and kick-start my PR career.

What has been fantastic about my time at 360 integrated PR is the level of responsibility and involvement given to me by the agency. From writing press releases to undertaking market research, I have gained invaluable experience, actually performing the day-to-day tasks of a PR professional.

The fact that I have been able to work so closely with an expert in their field like Philip has been hugely rewarding. I could ask any question in a friendly environment and gain a greater understanding. Prior to my time at 360, I did not know my SMEs from my B2Bs; now I can say I have a far more professional understanding of industry acronyms!

As a result of my internship, I have developed a new skillset. I have attended various talks and even went on a course ran by CIPR Wessex about how to film and edit content on mobile phones. I helped oversee and represent the agency at their own breakfast meeting at Chilworth Manor in November. These exciting opportunities have really contributed to my professional development as a recent graduate.

I feel privileged to have spent the last few months at 360. My internship has enabled me to gain a new repertoire of skills and develop an increased understanding of the PR world. Working in such a warm and friendly environment has also been a real bonus.

I am excited to pursue my PR career further and greatly thankful to 360 integrated PR for such a wonderful experience.

Lucy Keitley, PR intern

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