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Which social media platform is best for your business?

Social media has changed the communications landscape forever. It offers businesses a means to engage with their stakeholders and the wider public directly and promote themselves – unmediated by any third-party publisher. However, many businesses still find it challenging to use social media platforms effectively to communicate and achieve their aims. Vast choice of social […]

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Should your business use LinkedIn?

What is LinkedIn? LinkedIn is a social media platform and app aimed at business and employment. It’s primary purpose is to be a professional networking tool and user profiles act as an enhanced online CV. It also offers a range of job advertisement tools, online learning tools and LinkedIn Groups. This blend of professional- and […]

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