360° Integrated Marketing launches recession-busting public relations programme
360° Integrated Marketing has launched a new fixed fee programme, 360° Nucleus, to help those companies and organisations who need a professional approach to their public relations but need to keep a tight rein on expenditure.
360° Nucleus offers a professional press office without the need for a lengthy contract.
Partner Lisa Twidell says, “When business is tough you need to communicate clearly and effectively, but that may be exactly when the funds for a comprehensive PR programme are most difficult to find. 360° Nucleus offers a simple and flexible solution which can be switched on and off and extended when times improve. We hope this service will encourage businesses to invest in PR without committing to a large annual budget.”
Clients buy one or two days time a month and receive all the basic press office functions including copywriting of news and feature submissions, placement of an agreed number of stories, creation of key messages and target media, response to media enquiries and communications advice.
The Aldershot based company was set up in 2001, when the original partners left a large London agency, and specialises in media relations. It has worked with many clients across a wide range of industry sectors including home interiors, packaging, education, the environment, property and housing. More information on 360° Nucleus is available by calling Lisa Twidell on 01252 401375 or visiting www.360integrated.com
